International Business Integrated with Chartered Institute of Marketing (CIM

International Business Integrated with Chartered Institute of Marketing (CIM - UK)

The BMS International Business integrated with the Chartered Institute of Marketing course prepares students for an international business career with special skills and knowledge in the areas of international business strategy, management, marketing, human resources, technology and the business processes.

Semester I
English - I
Language - 1
Basics of Business Accounting
People Management
Marketing Management
Doing Business in India
Research Methodology
MMHV - 01

Semester II
English - II
Language - II
Quantitative Methods
Global Marketing
Emotional Intelligence
MMHV - 02
Project / Dissertation

Semester III
Fundamentals of Trading in Stock and Currencies
Business Ethics & Negotiation Skills
Strategic Brand Management
Environmental Studies
Open Elective - 1
International Business Environment
Compensation & Compliance Management / Customer Relationship Management / Innovation & Design Thinking

Semester IV
Financial Management
WTO & Regional Agreements
Marketing / Human Resource Management / Entrepreneurship And Innovation
Constitutional Values
Managing Digital Platform
Open Elective 2
Project / Dissertation

Semester V
Cost Management
Service Marketing*
Chanakya Neethi / Co-Curricular and Extension Activities
Open Elective 3
International Trade Logistics and Global Sourcing
Exim Procedures & Documentation
Customer Relationship Management or Brand Management / Compensation & Compliance Management or Strategic HR / Innovation and Design Thinking or Social & Corporate Entrepreneurship

Semester VI
Business Tax
Open Elective 4
International Banks & Banking System
Management of Shipping Services
Consumer Behaviour / Marketing Analytics / HR Information System / HR Analytics / Startup Marketing / Business Plans and Lean Start-up Practices
Project / Dissertation
Vocational Course