JAIN-UI 2021
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JAIN-UI 2021
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Branding and Entrepreneurship
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  2. Programs
  3. Branding and Entrepreneurship

Branding and Entrepreneurship

JAIN-UI 2021

Bachelor of Management Studies in Branding and Entrepreneurship is an innovative, practical and new-age program that helps budding entrepreneurs to understand the concept of branding and explore areas such as consumer behavior, marketing strategies that are in alignment with the global business scenario. PKSBE provides immense and unique methods to make students gain hands-on approach through industry professionals and entrepreneurs.

Curriculum Program Highlights Program Impact
Semester I
English - I
Fundamentals of Financial Accounting
Management Concepts
Managerial Economics
Humanities (Language 1 - Sanskrit / Hindi / Kannada / Additional English)
Mind Management and Human Values
Semester II
English - II
Advanced Accounting
Marketing Management
Human Resource Management
Humanities (Language 2 – Sanskrit / Hindi / Kannada / Additional English)
Entrepreneurship
Semester III
Business Law
Fundamentals of Management Accounting
Digital Marketing and Essentials
Branding
Quantitative Techniques
Environment Studies
Semester IV
Business Research Methods
Financial Management
ERP
Prototype and Testing
Communicative English
Semester V
Corporate Strategy
Retail and Supply Chain Management
Brand Management
Entrepreneurial Marketing
Building Brands
Semester VI
Operations Management
Strategic Management
International Business Environment
Innovation Management
Mechanics of Business
International Brands and Marketing

Program Highlights

  • BMS with coaching in Branding and Entrepreneurship builds a strong foundation in Ideation, Brand Promotional Strategies, Market Research and Creative Communication.
  • Practical exposure through guest talks by industry leaders, faculty experts and professionals who are on the forefront of research in areas of Brand identity, Product or Service Offering, Product Management, Market Research, Website User Experience, Content Publishing, Social Media and
  • Introducing students to real-life case studies, industry visits and inputs by experts in the field helps students gain hands-on learning and tap remunerative careers.

BMS in International Finance with CGMA certification can land you in leading roles as Brand Managers, Entrepreneurs, Content Strategists, Communications and PR Officer, Designers, Web Developers, Marketing and Advertisement Managers, Market Researchers, Product Development Managers and Promotional Managers and even into Academia.  

COURSES
  • PG
  • UG
  • M.Com. - Financial Analysis integrated with KPMG International Accounting Practices
  • M.Com. (Elective) - Banking, Finance and Insurance with Corporate Internship or Ascent to Academia
  • M.Com. (Elective) - Business Studies
  • B.Com. (Honors) - Risk Management Integrated with Chartered Institute of Management Accountant (CIMA – UK)
  • B.Com. - Certified Program in Capital Markets
  • BMS - Branding and Entrepreneurship
  • B.Com. - Certified Program in Banking and Finance
  • B.Com. (Honors) - Business Analytics leading to Graduate Membership of Institute of Analytics (IoA – UK)
  • B.Com. (Honors) - Finance, Accounting, Audit and Taxation Integrated with KPMG Certified Accounting Professional (KCAP)
  • B.Com. (Honors) - Logistics and Supply Chain Management
  • BMS - Strategy & Leadership
  • B.Com. - Certified Program in General Management
  • BMS - Aviation Management
  • B.Com. - Coaching in Company Secretary (CS) and Certified Program in General Management
  • B.Com. (Honors) - Corporate Finance Integrated with Certified Public Accountant (US CPA) + Enrolled Agent (US EA)
  • B.Com. (Honors) - Investment Banking Integrated with Certified Management Accountant (US CMA) and Chartered Financial Analyst (US CFA) Investment Foundation
  • BMS - International Finance
  • B.Com. - Certified Program in Entrepreneurship & Business Management OR Certified Program in General Management
  • BMS - Event Management
  • B.Com. - Coaching in Chartered Accountant (CA) and Certified Program in General Management
  • B.Com. (Honors) - Corporate Accounting Integrated with Certified Management Accountant (US CMA)
  • B.Com. (Honors) - International Finance and Accounting leading to Association of Chartered Certified Accountants (ACCA - UK)
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JAIN (Deemed-to-be University)
#44/4, District Fund Road,
Jayanagar 9th Block,
Bengaluru, Karnataka,
India - 560069
+91 80 4665 0100 [email protected]

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